Roland Dürre
Tuesday December 31st, 2013

Here is …

the same procedure as every year …

Self Analysis

Once a year, I try to steer my star due north. The turn of the year seems a good time for it. I do a short retrospective analysis , thinking about myself and the future and writing down the results.

Wo am I?


About:
Roland Maria Dürre, place of residence now in Neubiberg near Munich.
Married to Barbara Dürre, seven children and rather old.
I am very content about what happened to me so far. The family helped immensely towards my pursuit of happiness.
For many years, I worked as a third-generation IT pioneer. Now I am travelling as a “Jack of all Trades”.
I founded the InterFace AG together with Wolf Geldmacher, Dr. Peter Schnupp and Claus M. Müller. In retrospective, this, too, was a very good decision.

So what is the essence of me?
I have a body which I am very aware of and which is very important to me. This is why I look for “active mobility”.
I often hike and ride my bike. First and foremost, I am a human being who goes his way as a day labourer, father of a family and traveller between worlds.
As I see it, I am a student of Rupert Lay and many other persons.
Perhaps I am also a little bit what you call entrepreneur.
I enjoy life, appreciate time to think and am enthusiastic about asking questions about all kinds of things. I like creativity and fantasy.
I like playing soccer and chess, where I learned a lot.
Enlightenment and freedom are very important for me.
For me, the definition of freedom is to be willing and capable of living your own life in responsibility as far as possible.
Dogmata and moralizing are anathema to me.
For all my fellow humans, I would like to be the person who gives courage. Personally, I want many friends and lots of joy and I wish to reduce both my own and other persons’ fear and enmity.
I believe in a future we can create through creativity, fantasy and passion.
I am constantly looking for comrades in arms.
And I myself want one thing above all else – live!

The maxim behind all my behaviour:

”Behave and decide in such a way that the rules you apply to your activities will mostly help you to promote your own personal life and that of others, rather than minimizing it“.

This is it for today. When the year 2014 has come to an end, I will compare it with reality.

RMD
(Translated by EG)

P.S.
If any of you wish to contact me:

Here are my email addresses:
roland@duerre.de; roland.duerre@gmail.com; roland.duerre@interface-ag.de (until the end of 2014)
I can be found on Facebook, Google+, Twitter, Youtube, XING, Wikipedia … – always as RolandDuerre, sometimes as Dürre.
My Websites:
duerre.de, if-blog.de

Roland Dürre
Thursday December 26th, 2013

About the Uselessness of Projects …

Many years (decades) ago, a well-loved colleague of mine (in those days he was still some kind of “construction chief/department head”) defined the new term “project” in an introductory presentation on the topic “Project Management” as follows:

“Every project has a beginning and an end. The goal is precisely defined. It is the task to reach the desired goal exactly in the frame defined for “time and material.”

In those days, nobody called anything or anyone  “project” or “project manager”. There were tasks and duties we had to fulfil and functions we had to build. We were developers in a team playing various roles in one person: planner, architect, tester, programmer and manual writer.

I was fascinated by the new term “project”. This was not just because I am easily inflammable, but also because it does sound reasonable, doesn’t it? Today, I no longer agree. Take for example my life. According to the aforementioned definition, it is also a project, isn’t it? My birth is the starting point. And there is a clearly defined end: my death. Basically, I entered this world in order to leave it again.

So what is the goal of my project “life”? It cannot be the end of my life, my death, can it? The only goal imaginable is to give meaning to my life – that is the time between my birth and my death. But what meaning?

As I see it, the meaning of my life is to do the right thing most often and to not do the wrong thing.

Isn’t more or less the same true for entrepreneurs? Or even countries and other social systems?

As a general rule, social systems are just temporary constructs. They develop, change and disappear again. Most of the enterprises I saw in my sector had a life span that was considerably shorter than a human life should be.

I only know very few enterprises that survived several generations. And now they are the ones who are most seriously in danger of dying, because they can or will (?) not adapt to the changes to the necessary degree. The only social system I can think of that has survived longer (two millennia) is the Catholic Church. Well, it sells a special product: belief. However, I can easily imagine that here, too, the success story will at some time in the future come to an end. Without humanity being extinguished.

Projects happen in social systems.

The sum of all projects will be swallowed by the evolution of a social system. They can be either part of a continuous improvement, or part of a downward spiral. In order to reduce complexity, the projects of a social system are separated from the context of the entire system. This seems to make it easier. However, due to the isolation, it causes the reaction time to changes in the system to increase.

So what is the consequence? We have to behave “sensibly” as far as our possibilities and frameworks in our real environment allow it. This is where projects are sub-optimal, because they limit you to a pre-defined combination of situation and goal, often totally randomly set.

This means we have to open and improve our perspective and learn to distinguish between what is good and what is evil. It is the only way for us to orientate ourselves in a reality we are confronted with both internally and externally in the system. This is a general truth applying to all humans who are willing to take responsibility in an enterprise or social system. I mean humans who actually want to change and shape the future.

Well, if you look upon it in this way, the projects lead us astray. Life is not about defining a goal and then reaching it. Actual goals and projects always need to be questioned. For instance, it can be a good project result if a project is terminated. To put it plainly: “You do not want to throw good money after bad”. Well, this is only an example.

Instead, what we should do is approach the future iteratively. We should experiment with creativity and fantasy. We should try things, take mistakes as experiences and try again. Because, basically, we cannot plan or mechanically control the world and our social systems.

This is what the suddenly appearing and then radically utilized use of fossil energy in the 19th and 20th centuries suggested. Which led towards the belief that humans are omnipotent and all problems can be solved mechanically. Technology and planning became the belief of the future.

We now live in the 21st century. The last millennium is definitely over. Our dream of using energy at will and for free and without negative consequences for our biosphere is over. To be sure, the mechanists and technologists among us still dream of an endless source of energy at zero cost, but even if – against expectations – such a scenario should come to be, there is no way back to the dream world of past times.

Consequently, we have to radically question all our prejudices and dogmata, along with our habits and what we consider self-evident. We have to try to draw prudent and correct conclusions from these questions. This process might be extremely painful. A lot of courage and greatness will be necessary in order to manage the necessary “turn over” and to integrate ourselves into the already beginning transformation in a halfway acceptable way. In the world, in our society, in our enterprises, in our projects and in our lives.

RMD
(Translated by EG)

P.S.
A short time ago, I published an article that is a little more “down to earth” in Change in Management (Wandel im Management).

Here are my tweets of last week on:
Blogging and Twittering, Wisdoms and Rules:

140102 If you have no money, you have to pay with your skin – also true for twittering and blogging! #Twitter #Blogging #Wisdom

140103 If nobody envies you, it means you have no luck – also true for twittering and blogging? #Twitter #Blogging #Wisdom

140104 Those who cannot take a joke should not go among people – also true for twittering and blogging. #Twitter #Blogging #Wisdom

140105 Avoiding small sins will save you the big ones – also true for blogging and twittering? #Twitter #Blogging #Wisdom

140106 The prudent man will not put his hand between hammer and anvil – also true for blogging and twittering. #Twitter #Blogging #Wisdom

140107 As long as you laugh, you are not sinning – especially when twittering and blogging! #Twitter #Blogging #Wisdom

140108 The slow wanderer will also reach his destination – also true for twittering and blogging? #Twitter #Blogging #Wisdom
.
.
There is a new tweet each day. See twitter.com and “follow” RolandDuerre!
Enjoy!
RMD
P.S.
I took the proverbs from  Alle deutsche Sprichwörter .

Roland Dürre
Wednesday December 25th, 2013

Quo Vadis, Europe?

Europe was supposed to be united. In order to become a strong continent that speaks with one voice. It was supposed to be powerful in order not to have to bend to the pressure of other nations (USA, Russia, India, China,…), be it economically or socially.

It was supposed to be a Europe based on a consensus of values, where human rights, enlightenment and democracy were the corner stones. A united federation of nations single-minded and clearly positioned, with a stable foreign-policy agenda. And with a strong EURO that makes the European economy independent of currency speculations.

Well, this was the European dream, the theory. But what about reality? We could not be farther away from united foreign-policy agenda than we are. If a third country violates the rights of a European citizen, this is either tolerated or ignored. When world-trade agreements are signed, Europe yields to the interests of other nations and international concerns, keeping it secret from her citizens. We witnessed all these things again last week.

But the value consensus, too, is no longer intact. Here, too, the European countries drift apart. Two current examples show evil symptoms: the planned ban on prostitution in France and the tightening of the abortion law in Spain. Both of these planned legislations look imprudent and hypocritical to me.

In France, they want to ban prostitution. They do not take into consideration that there is a reason why this business is called the world’s oldest. Even former feminists like Alice Schwarzer are cited when arguments for the ban are formulated. This time around, in order not to do damage to the women, they want to punish only the customers. And in doing so, they still make women criminals.

This law will not have any effect. Perhaps a few less congresses will be held in France. Perhaps even Germany and Bavaria will benefit, because some concern bases will again move from France to Berlin or Munich. However, the sexual activities of the French men will not change.…

The current development in Spain also means a huge step in the wrong direction. Mind you, I am not very much in favour of abortions. I like children. I know that the time we have in life passes quickly and that especially the simple decisions in life will often look like wrong decisions in retrospect. But I also know how an undesired pregnancy can be an extreme disaster for a woman. And no matter how difficult the topic abortion is, to me the regulation commonly practiced in Germany sounds rather responsible.

Spain, however, now wants to go another way. What will be the consequences? The poor women – and I think the number of those is not small in Spain – will go back to the “angel creator”. And the prosperous ladies will just go on a short vacation with full service in the neighbouring country. Is that what you call a reasonable solution to the problem?

In the context of the Great Coalition Agreement on minimum wages, the CSU party head and Bavarian President Horst Seehofer said: “We have to make laws based on the reality of life”. Well, this is doubtless true. Neither the ban on prostitution, nor the stricter abortion legislation are based on the reality of life. All they do is moralise.

As I see it, reasonable laws should have a chance to actually be realized by the executive. It seems to me that neither of these legislations meet that requirement. The French would have to increase their moral police significantly. But how to do that? The same is true for  Spain. Or does the legislation hope for denunciation?

It would be really sad if the French and Spaniards were to claim the title of: Europe’s Moral Model Citizens. And if the lobbyists, such as the church, were to feel encouraged and increase their influence by such rules. For a moral “lapse back to the Middle Ages”.

But I am truly sorry for Europe. If the European countries drift apart where such questionable legislation is introduced on topics that are so important for human life, then how is Europe ever supposed to reach a social consensus and become a relevant value authority for the entire world?

RMD
(Translated by EG)

Roland Dürre
Tuesday December 24th, 2013

Enmity and Distrust

The older I get and the more I learn, the more I realize that enmity is the major reason for failure and grumpiness. Unfortunately, enmity keeps creeping up from even the smallest cracks of human life. And mostly it is totally unnecessary.
Like hatred, enmity is a parodoxon (Parodoxon). One person hates another person and wants to destroy him. Yet, the hated person remains unscathed, while the person who hates is destroyed. This means that a person who hates someone will always first and foremost destroy himself. And the person who was hated can laugh. …

The same is true for enmity. You are annoyed about something or someone. And you want to find a way of showing this to your environment. Perhaps it happens totally subconsciously – you just want to tell someone about what annoys you. This is how you grow enmity towards others and yet the one person you harm most is yourself.

Fear is the mother of enmity. It nourishes enmity and its siblings. The big sister of enmity is distrust, the small brother is sadness. Sadness, like grief, sorrow, balefulness and heartaches are the opposite of joy. They will destroy joy and lead towards frustration. Which is the enemy of success and contentedness. Thus, fear destroys courage and without courage there is no joy.

The opposite of enmity is philanthropy. You will succeed best if you learn to distinguish between good and evil and if you do the right thing more often than the wrong thing.

To be sure, you must avoid looking at others and succumbing to “but this is how everybody does it”. You have to question your own prejudices and your decisions have to follow your goals in life. This also means that you must not act because of some unimportant context or for reasons of wrongly interpreted considerateness.

And above all: trust must be your “default value”. This is the only way to overcome your own lack of courage and the fear that will always linger in the back of your mind. Fear, distrust and enmity will kill us. But we should kill what kills us. Consequently, we have to make anti-fear, anti-distrust and anti-enmity our tools and practice courage, trust and joy. Because those are the simplest keys to success …

Incidentally, this has nothing to do with “being a good person”. No: “being good” is egotistical. After all, this is about making yourself a success. Only if you are a success yourself, you can also make others a success. Only if we feel well, we can do well by others. And we should only safe the world if we think of ourselves. After all, we are a part of the world that is not insignificant to us.

RMD
(Translated by EG)

Roland Dürre
Sunday December 22nd, 2013

brand eins in January (2014)

Yesterday, I found it in my letter box: the new “brand eins”. A nice message for 2014  reached me.

Think New! With the focus on: Originality.

brandeins2014januarThinking New,
I rather like that!

The same is true for the first few sentences in the editorial by Frau Fischer. Here is a citation:

“The publication of the coalition agreement finally made it clear for everybody: we will have to find our way into the future by ourselves. This compendium of rules and prohibitions lacks courage and literally asks the mature citizen to fight for his own free space, conquer new territory and decide what he wants to accept and what not. And it seems that the current constellation does not make any difference, anyway: politics lost the ability to dream and the best it is prepared to do is administer”

So far the words of Frau Fischer. Incidentally, I share her opinion and would add to it:

“How can you expect politics to dream when even the parties have given up on actively forming a social consensus for change and the future? If all we want is administration, then we need no politics – a more or less adequate administrative sector will do the job quite fine, thank you very much.”

Frau Fischer continues as follows: “Mind you, I do not mean this to sound like I was giving up at all.”

Here, too, I agree with her. After all, I have believed for a long time that it is rather irrelevant what politics do, talk, regulate and forbid, subsidize or put taxes on. The course of events will remain unmoved by it and the evolution will follow its own laws.  For instance, if we will still burn brown coal in Germany in the future will not be decided by politicians. The only thing they will decide is how much of it is subsidized.  The developments continue and all the clueless politicians can do is ask with Loriot:“But where are they going in such a hurry?”. And the politicians can look on and deliver their Sunday speeches.

Frau Fischer’s words remind me of the slogan “Define Yourself New!” by Michel Serres in his current booklet “A Declaration of Love for the Network Generation”. Incidentally, I think this book, too, is extremely worth reading.

About the magazine.

For a change, the adverts I shake out of the magazine are interesting. First, a very attractive flyer of mymuesli sails to the ground. Mymuesli now has a new target market : enterprises! “New Müsli for German Enterprises” is the slogan. In my opinion, the gadgets are horrible. Yet, the brochure is really and truly ingenious – congratulations to the marketing enterprise. To this day, the purpose of mymuesli has remained hidden to me. In fact, I would rather like to see the mymuesli balance sheet. It probably looks more like beetroot than oatmeal. But perhaps the creativity and power of duration of the founders, as well as their excellent marketing, will be rewarded with a “lucky exit”. After all, it is not a bad life you can live if you have a few million Euros on your bank account.

Apart from my-muesli, another well-designed brochure of Metaplan is striking. Metaplan has now existed for more than 40 years. As long as thirty years ago, when we founded InterFace AG, I used the colourful cards and foldable Metaplan tables. Even good old Habermas is used in this brochure (ethical discourse, etc).
Another brochure also looks special. It is from the “NÜRNBERG ACADEMY for distributive trade”. With the great slogan education needs curiosity (?). And the sub-title is just as “ingenious”: Seek, learn, win.    
I wonder how much time they spent brainstorming before they came up with it. Or rather, how long their marketing service did it. Well, nothing wrong with trying, is there? We all want to find a way to acquire customers, don’t we? After all, it is no longer as easy as it used to be ….

Back to the magazine: after having at least freed it of the “mobile” adverts, I look at the “non-mobile” adverts. Many beautiful objects are made to look attractive, none of which I need (any more?). On top of wanting to make me buy great cars and beautiful watches, they suggest beautiful designs, solidarity and trustworthiness  The high-tech and classical messages court me and, strangely enough, I find rather few erotic messages in “brand eins”. It seems that the rule “sex sells” does not apply here.

And since “brandeins” is apparently rather a success, each edition seems to contain a little more advertising. On top of the adverts, however, the content of the magazine also offers quite a bit of material. To start with, there is the “world of numbers”, which I always enjoy looking first. As always, the “focal point” is quite convincing. Everything has been researched with lots of love, is told beautifully and is served in a charming way. And almost all the articles either contain a positive message or else make you thoughtful.

So: if you are still looking for a present to put under the tree at Christmas Eve, I can recommend this “brand eins” edition. It is a true joker and will most likely differ from the Christmas consumption terror as a small present in an agreeable way. There are many persons who do not yet know “brand eins”, which might give them some extra pleasure at discovering something new. And when they read it, they will think well of the person who gave it to them for quite some time.

In other words – “brand eins” is a very efficient Christmas present and it might even help the readers to grow resilient.
And I will close this article with greetings to Frau Fischer and her wonderful team and my best wishes for a Happy Christmas, especially in the direction of “brand eins”.

RMD
(Translated by EG)

Roland Dürre
Friday December 20th, 2013

Singing Elks ..

A particularly nice Christmas Greeting was sent to me by our author Klaus Hnlica. Klaus is the one who writes the series on Carl & Gerlinde which always makes me smile.

But once in a while, he will also write a poem – like for the 2013 Christmas:

They asked me: do elks sing?
And if so, does it sting?
Besides, what kind of song
Would make them not sound wrong?
A “Silent Night” with antlers donned
Might sound a little way beyond!

In fact, it might scare all the bears
And even hurt the hunters’ ears!
And just imagine, what a deer
Might feel about such curious cheer?
A crow might quite correctly claim
That even she has better aim
With pitch and tunes than you can hear
From where the foal and cow are near.

Yet Joe and Mary seem just fine,
Their youngster sounds to them divine.
His iPhone link knows all his needs,
He flicks his tongue, delights and feeds.
If Apple could an elk just teach
How best her high notes she could reach:

Why not with head-sets as an aid?
Is that not why they have been made?
At long last, we would then achieve
What some have never dared believe:
The network concept works indeed
For human-mammal language need.

The entire Christmas season gains
If elks and humans share their brains.
The churches, too, would be so cosy
With elks that want to get a posy.
They would be belling songs of old,
With Christmas stories being told!

Yet here at home, this year we will
Need neither elks, nor network spill,
Because all the children have arrived
To show that their own offspring thrived.
And just like every year it sounds
Our Christmas Corals making rounds!

A heartfelt Merry Christmas and a Happy New Year, from Brigitte and Klaus Hnilica
Rodenbach, December 2013.

Now I wonder if elks could also sing in Bavarian dialect.

RMD

P.S.
And for all lovers of singing elks, here comes Elks 2.0:

They asked me: do elks sing?
And if so, does it sting?
Besides, what kind of song
Would make them not sound wrong?

A “Silent Night” with antlers donned
Might sound a little way beyond!
In fact, it might scare all the bears
And even hurt the hunters’ ears!

And just imagine, what a deer
Might feel about such curious cheer?
A crow might quite correctly claim
That even she has better aim
With pitch and tunes than you can hear
From where the foal and cow are near.

Yet Joe and Mary seem just fine,
Their youngster sounds to them divine.
His iPhone link knows all his needs,
He flicks his tongue, delights and feeds.
If Apple could an elk just teach
How best her high notes she could reach:

Why not with head-sets as an aid?
Is that not why they have been made?
At long last, we would then achieve
What some have never dared believe:
The network concept works indeed
For human-mammal language need.

The entire Christmas season gains
If elks and humans share their brains.
The churches, too, would be so cosy
With elks that want to get a posy.
They would be belling songs of old,
With Christmas stories being told!

Even Pope Francis would agree
To use his App and bless all thee,
All elks and humans could then share
The bread and wine and really care.
For what we need is rather plain:
Money should us freedom gain.

Klaus Hnilica
(Translated by EG)

Roland Dürre

Merry Christmas

Jolly Kunjappu
»Jumbo‘s first birthday. Celebrate your life.«
Acryl and wax crayon on canvas

Jumbos first birthday. Celebrate your life.

This beautiful picture drawn by my friend Jolly was what is printed on the front side of the InterFace AG 2013-Christmas Card. We selected it because it is colourful, exudes a message of courage, joy and freedom and because it is a symbol for “Merry Christmas” totally neutral in terms of religion and culture.

Jolly was born in Madras (Chennai) in Southern India in 1950. I was born in the same year in Augsburg/Bavaria. Jolly is a philosopher, composer and musician, painter, keynote speaker and performance artist. In his spare time, he also owns a very special Indian restaurant in the Zweibrückenstr. (Indian Mango – quite close to the Deutsches Museeum). He has been living in Munich since 1970 and he works all around the world.

I am a day labourer, free spirit, entrepreneur, father of a family and much more. I particularly like eating out at the Indian Mango. For instance today.

Jolly and I are brothers in spirit. With his picture, we wish you and all those you love, as well as the entire world, a very peaceful, happy Christmas in harmony. And may philanthropy dominate in your lives in 2014 and may your world be free of enmity.

RMD
(Translated by EG)

Roland Dürre
Thursday December 19th, 2013

Tweets on Twittering and Blogging #198

Here are my tweets of last week on:
Blogging and Twittering, Wisdoms and Rules:

131226 Those who fight for freedom have twenty hands and twice as much courage – also true for twittering and blogging. #Twitter #Blogging #Wisdom

131227 If you always think you are too early, you will often be late – not to forget when twittering and blogging? #Twitter #Blogging #Wisdom

131228 Those who always only see the down side will not be given any credit – also true for twittering and blogging? #Twitter #Blogging #Wisdom

131229 If you never stop calculating the cost, you will never eat good cabbage – also true for blogging and twittering. #Twitter #Blogging #Wisdom

131230 Living on all the streets is poor living – also true for blogging and twittering. #Twitter #Blogging #Wisdom

131231 Those who argue a lot when abroad will be quiet at home – also true for twittering and blogging? #Twitter #Blogging #Wisdom

140101 Lying to get more into your purse means cheating yourself – also true for twittering and blogging? #Twitter #Blogging #Wisdom

There is a new tweet each day. See twitter.com and “follow” RolandDuerre!
Enjoy!

RMD
(Translated by EG)

P.S.
I took the proverbs from Alle deutsche Sprichwörter.

Roland Dürre
Sunday December 15th, 2013

Entrepreneur’s Diary #93 – Efficiency Versus Resilience

Change and Transformation

As I see it, the technological and social developments of the last decades have caused a drastic change in our world. We actually live during a phase of turning of ages which will perhaps be as relevant as the beginning industrialization or the realization that the earth is in fact not a disc but rotates around the sun.

And this turning of ages is accompanied by a high degree of abrupt change. It is a change that concerns our private lives as much as our social and economic interactions. And especially those social systems that have an economic purpose –called enterprises – and are so very important for us humans are particularly affected by these changes.

For instance, I am reading things like more than half of the top thousand enterprises of this world are seriously in trouble and will perhaps disappear during the next few years. And since I witness quite a lot, I take this information rather seriously.

So what exactly did change? In the past, “being efficient” was the most important factor for success. To a huge extend, efficiency was supported by the massive use of fossil energies kept deliberately cheap. Yet, it also affected humans, causing an “economization” of our business and social procedures.

However, the age of efficiency is nearing its end. For many people, the continuing increase of efficiency caused an absurd “rat race situation”. Humans have literally been formatted by marketing (I am citing Michel Serres). Consequently, we humans en masse follow an allegedly forced target setting that tells us our happiness can only be generated through mass consumption and we make having as much luxury as possible our highest priority in life.

If that is not what you want, you have to change. If you want to survive change, you will – voluntarily or by force – have to undergo a transformation phase. And I am sure it will be more fun if it does not happen by force, but rather on purpose and proactively.

That is why companies that want to survive will have to develop more and more resilience. In Wikipedia, you will find a definition for common “Resilience” and for “Resilience in Management“. I find the metaphor of the “tilting doll” which will always right itself very attractive. Mind you, with this I certainly do not mean the American meaning of “weeble wobble but they won’t fall down”.

We need resilience, because efficiency alone will no longer suffice.

However, efficiency also meant that, for the producer, remaining competitive basically was guaranteed through “asking for a lower price”. “Asking for a lower price” is not helpful when it comes to sustainable survival. On the contrary: having to produce and deliver at less and less cost is a poor cycle. It is no fun and also makes us very replaceable. There will always be someone else who can offer it at an even lower price – you become replaceable and eventually you will be replaced. And this is how the basic rule develops: someone who is replaceable will be replaced.

We will gain resilience by opposing replaceability. The only way to do this is “being different”. And the transformation towards “becoming different” is necessary in order not to have to become cheaper. This will affect our service.

But how to know where exactly we need to be “different” in order to remain successful? This can certainly not be planned or even calculated! Consequently, we must try out the change. And trying out inevitably means that not everything we try will work. Which means that “trying out” will be an important investment into the future.

And it will only be successful through creativity, fantasy and passion.

RMD
(Translated by EG)
P.S.
For more articles of my entrepreneur’s diary, click here: Drehscheibe!